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ZNU Press Centre News / News / ZNU students of Journalism Faculty have won the Grand Prix of IVth Moscow International Festival of PSAs "Lime"

ZNU students of Journalism Faculty have won the Grand Prix of IVth Moscow International Festival of PSAs "Lime"

06.02.2014 12:54 All Faculties Journalism Факультет журналістики

January 31 in the Russian news agency "RIA-Novosti" held the IVth Moscow International Festival of PSAs "Lime", which was attended by representatives of the Faculty of Journalism Zaporizhzhya National University.

Total the festival «Lime» was attended by teams from 40 cities and 5 countries that sent the contest more than 500 works of social and commercial advertising. For the fourth consecutive year «Lime» confirms the status of international festival taking work not only in Russia and CIS countries, but also Spain, Brazil and the USA. Evaluated the work of the jury prize, which included leading Russian and foreign experts in the field of advertising.
The structure of the creative team includes ZNU Journalism Faculty students: Kostyantyn Hrytchyn, Dmytro Danik, Kateryna Vavilova and Aya Andrukh. Together with the students worked assistant of the Department of Social Communication, Advertising and Public Relations Inna Stashchuk.
By the jury's decision, Zaporizhzhya team took first place and won the Grand Prix of in the nomination «Digital» for the project campaign "Tales are not afraid of darkness" and 3rd place in the same category for the project campaign "It is clear to a giraffe".
This year's festival participants expect advertising two master classes from President of NGO "Association of reporters Audio Visual" Advertising board member of Armenia Arzuman Arutyunyan on "The road to success in social advertising easier than you think" and from Head of WordShop BBDO and communication Academy, senior copywriter of BBDO Moscow Svitlana Maybrodska on "Ten current trends of social advertising." In addition, the jury of advertising festival analyzed works of the participants to point out their mistakes. And CEO of communication agency "Ti-Ker", General Director of the Foundation "Rizni dity" (Different Children) Serhiy Dolhov held "express creativity" - a collective creative work to brief non-profit organization that needs help in the design and creation of creative ideas of the new social project.
We remind that Moscow International Festival of PSAs «Lime» aims at finding and identifying talented designers and advertisers that can offer effective solutions to social problems. The festival is held for the development of creative abilities of future specialists in advertising, increased social activity of young people, as well as for educational purposes.

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