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Tetyana Ivanetc

ZNU Professors Faculty of Journalism Department of Communication Theory, Advertising and Public Relations

Ph.D. in Philology, Associate Professor.

Main courses

  • аdvertising campaign organization
  • modern advertising and PR
  • theory of advertising and PR
  • theory and methodology of advertising and PR-creativity


Received higher education in speciality «Ukrainian language and literature», qualification «philologist, professor of Ukrainian language and literature» from Zaporizhzhia State University.

In 2005 defended her candidate dissertation «Artistic interpretation of Cossacks in Ukrainian historical novels of the first half of the twentieth century». She participates in advertising, PR-projects on international, Ukrainian and regional levels.

In 2016 after completing the optional course of Bulgarian language, she was a member of internship program «Modern technologies of teaching the disciplines of the social-communication cycle» at Shumen university «Bishop Konstantin Preslavskiy» (Republic of Bulgaria).

She is an author of over 30 scientific publications, including monographs, scientific manuals on problems of literary studies.


Scientific interests

Advertising and PR, implementation of innovative information technologies into scientific sphere.

Інформація надана факультетом журналістики

Tetyana Ivanetc